Charter Trust Brand assets
Logos
Core logos
There are three core logos that can be used across the Charter East brand. Black and white versions of the logo can be used.
How not to use our logo
The logo is the core part of your identity, do not interfere, adapt or change the logo. Below are some examples of how not to use the logo.
Typography
Access our quick guide font sizes and weightsCore font
Jost is our core in house typeface. It comes in a variety of styles and weights. Professional and dynamic, this font is an excellent choice for maximum readability.
For external print and digital production we use FUTURA PT. Despite subtle differences, Jost has been carefully selected as a suitable google substitute for FUTURA PT.
Teaching Resources body text
Where pupils/students are required to read large volumes of text, it is suggested that you use EB Garamond. Jost/Futura PT and Garamond are highly complementary and can be used interchangeably.
An example of this could be to use JOST for headings and EB Garamond for body copy.
Colour
Primary
Our colour palette is constructed from strong colours and supporting pastel colours
DIGITAL COLOURS
COLOUR PALLETE
COLOUR COMBINATIONS
Slide decks
Download Charter East slide decksClick the links below to access a series of slide decks. PLEASE NOTE THAT YOU WILL NEED THE FONT JOST INSTALLED ON YOUR DEVICE FOR THESE TO WORK.
Useful docs
Download Useful DocsClick the links below to access a series of useful docs PLEASE NOTE THAT YOU WILL NEED THE FONT JOST INSTALLED ON YOUR DEVICE FOR THESE TO WORK.